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Today is Thursday, September 17, 2026.

The Early Bird Index today is 85.60.

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Lennar's Honest Admission ๐Ÿ 

Homebuilder Lennar $LEN ( โ–ผ 2.14% ) posted disappointing financial results on Wednesday. Combined with blunt executive comments, the stock fell 2.07% in after-hours trading.

Financials: Lennar reported earnings of $1.19 per share in the past quarter and revenue of $8 billion. Both were lower than expected.

Details: New orders decreased by 9% while deliveries fell 3%. The company also lowered its outlook for deliveries in the current quarter.

Quote: โ€œOur third quarter 2026 results reflect consistent focus on our operating strategy of maintaining volume and production while navigating a challenging economic environment. While our earnings of $1.19 per share were below expectations, they reflect the nature of the environment in which we are operating, which has deteriorated since our last earnings call.โ€ - CEO and President Stuart Miller.

Powering the Story: Miller went on to attribute the troubling operating environment to higher mortgage rates, which are up due to inflation and geopolitical tension, as well as declining consumer confidence.

Early Birdโ€™s Nest Egg Gains: The Fed raised interest rates on Wednesday. On balance, the Fed rate hike is another negative for homebuilders, especially if it confirms a โ€œhigher-for-longerโ€ mortgage-rate regime. But the direct effect is likely smaller than the marketโ€™s response to inflation.

Final Thoughts: Lennarโ€™s stock was already down about 24% this year.

Blu Dot surpasses 2,000% ROAS with self-serve CTV ads

Home furniture brand Blu Dot blew up on CTV with help from Roku Ads Manager. Hereโ€™s how:

After a test campaign reached 211,000 households and achieved 1,010% ROAS, the brand went all in to promote its annual sales event. It removed age and income constraints to expand reach and shifted budget to custom audiences and retargeting, where intent was strongest.

The results speak for themselves. As Blu Dot increased their investment by 10x, ROAS jumped to 2,308% and more page-view conversions surpassed 50,000.

โ€œFor CTV campaigns, Roku has been a top performer,โ€ said Claire Folkestad, Paid Media Strategist, Blu Dot. โ€œComping to our other platforms, we have seen really strong ROASโ€ฆ and highly efficient CPMs, lower than any other CTV partner we've worked with.โ€

Using Roku Ads Manager, the campaign moved from a pilot to a permanent performance engine for the brand.

Notables

Notable Earnings Today: N/A.

Notable IPOs Today: Three Lions Acquisition Corp. Ordinary Shares (Nasdaq: TLAC), Market Technology Acquisition Corp Class A Ordinary Shares (Nasdaq: MTAK), Catalyst Acquisition Corp. Class A Ordinary Share (Nasdaq: CATL).

Notable Equity Crowdfunding Campaigns Ending Today: Head Turning Crochet Boutique (Honeycomb Credit), Chainsaw LA #2 (Honeycomb Credit).

Notable Economic Events Today: Jobless Claims (8:30 a.m. ET), Philadelphia Fed Manufacturing Index (8:30 a.m. ET), Philly Fed Employment (2:30 a.m. ET), Building Permits (8:30 a.m. ET), Housing Starts (8:30 a.m. ET), Pending Home Sales (10:00 a.m. ET), Fed's Balance Sheet (4:30 p.m. ET).

Amazon's Generac Agreement

Generac Holdings $GNRC ( โ–ฒ 0.05% ), which makes backup power generation products, surged 32.49% in after-hours trading on Wednesday after disclosing a deal with Amazon $AMZN ( โ–ผ 0.99% ).

Details: Amazon now has the right to buy up to $340 million of Generac stock. It also gets 307,954 shares of stock vested immediately.

Powering the Story: As part of the deal, both companies formed a long-term supply agreement. Generac will supply Amazon with backup generators that total $2.4 billion in 2027 and 2028.ย 

Final Thoughts: Amazon ticked up 0.75% in after-hours trading. Investors were pleased that Amazon is investing more in generators for its data centers.

Nikeโ€™s New Board Member

Nike $NKE ( โ–ผ 1.22% ) ticked up 0.70% in after-hours trading on Wednesday after appointing Alexandre Arnault, deputy CEO of Moรซt Hennessy, LVMH's wines and spirits division, to its board of directors.

Final Thoughts: Nikeโ€™s stock is down over 43% this year.

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