Early Bird Prime for April 12, 2026
In 2026, Petco Health and Wellness $WOOF ( ▼ 1.76% ) is off to a slow start, with the stock down 2.11% this year. That is also lagging slightly behind the broader market.
It's been a rough post-pandemic ride for Petco, with the stock plummeting over 80% in the past five years.
Just when you thought Petco was down for the count, Zacks Investment Research swoops in this week, upgrading Petco from a "hold" to a "Strong Buy." Apparently, Petco's financials are on an upward trend, and there's some positive momentum in the air. Maybe it's the company's new “Reach for the Sky” strategy that was enacted recently.
Petco's “Reach for the Sky” strategy aims to return the company to growth and profit in 2026. Who doesn't love a good comeback story? The stock has also benefited from a debt and balance-sheet cleanup, giving Petco more room to execute its master plan.
Should you buy Petco's stock right now in 2026, or should you avoid it? Here’s the answer…
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